DIY Marketing Courses


M A R K E T I N G 



In this unique 6 part training programme you'll learn:

  • How to create a landing page that converts
  • How to write and set up an email sequence that will keep you top of mind, all the time  
  • How to create an irresistible subscriber briber so you grow your list - quickly
  • The tactics and strategies you need to drive substantial traffic to your website  
  • How to implement your marketing system so that it works seamlessly - without you!

6 Action-focused video training modules: 

  • Module 1: Create your Lead Magnet - a step-by-step process to help you create the best ‘subscriber briber’ for your agency to attract new, quality enquiries  
  • Module 2: Publish your landing page - get a fantastic landing or ‘squeeze’ page published in minutes, to funnel your new enquiries  
  • Module 3: Integrate your email service provider - a technical process, broken down into the exact steps you need to take to make sure every new prospect is added to your list automatically  
  • Module 4: Write your autoresponder series - once you have your subscriber, you need to nurture that contact to make sure they come to you when they are ready to sell  
  • Module 5: Drive traffic - modules 1-4 won’t work without anyone landing on your page, so this module takes you through the best ways of ensuring a steady flow of traffic to your page and into your funnel  
  • Module 6: Implement! - the tools and resources you need to make sure that the previous steps are implemented so you create an evergreen marketing machine that will bring you in leads for years to come.  


Would You Like To Attract A Predictable & Consistent Flow of Landlords, Through Sophisticated Automated Online Marketing? 

A unique training course exclusively for independent letting agents.  

The training will walk you through the step-by-step process for building an online marketing funnel that attract landlords, nurtures them and turns them into enquiries/meetings.  

By using advanced online marketing techniques, you’ll quickly be able to implement strategies that your competitors don’t even know exists – reaching landlords online through advanced targeting.  

Your Landlord Attraction Blueprint is made up of 12 action-focused training modules that will show you exactly: 

  • How to List Build For Profit – how to grow a prospect list of landlords in your local area through advanced online targeting and lead-generation processes  
  • How to Nurture Lead Through Your Email Series – how to build trust and likability through email nurture sequences to instantly become the “go to” agent in your area  
  • How to Turn Your Website Into a Lead Generation Machine – how to drive leads from your site by using “subscriber-bribers”  
  • How to Implement a Content-First Marketing Strategy – the simple steps to attracting the right landlords through relevant content that matters to them  
  • Offline Marketing – how to use offline marketing to compliment your online marketing in order to appear everywhere to your prospects  
  • How you can use Social Media For Maximum Exposure – why 99% of letting agents are getting it wrong and how you can quickly win landlord attention through smart social media tactics  
  • How To Create Your Ultimate Implementation Plan – let’s ensure that you have the right marketing plan to guarantee huge growth year on year.

This training is delivered over 12 online training sessions – modules you can download and watch in your own time. You will also be able to share them with your team, and enjoy lifetime access: these modules are yours to keep and use, forever.  

12 Landlord-focused video training modules: 

  • Module 1 - Define Your Audience - exactly how to determine which clients are easier to target, and how to reach them
  • Module 2 - Create Your Lead Magnet - a step-by-step process to help you create the best ‘subscriber briber’ for your agency to attract new, quality landlord enquiries
  • Module 3 - Design Your Landing Page - get a fantastic landing or ‘squeeze’ page published in minutes, to funnel new landlords  
  • Module 4 - List Building For Profit - your essential toolbox of marketing tactics to help you create an engaged list of new landlords  
  • Module 5 - Your Lead Nurture Email Series - exactly how to communicate with your landlord enquiries to make sure they see you as their lettings expert, and don’t go anywhere else  
  • Module 6 - Using An Online Valuation Tool - the tricks and tactics to get an online lettings valuation tool working for you to bring in new landlord leads without spending more than you need to  
  • Module 7 - Turn Your Website Into A Lead Generation Machine - a full checklist to make sure you don’t put your new leads into a leaky bucket - or website!  
  • Module 8 - How To Implement A Content First Marketing Strategy - the best strategy to help you stand out above your competitors, position you as an expert and make sure you’re the go-to agency in your area  
  • Module 9 - Offline Marketing - How To Make It Work - get your offline marketing efforts working like a lever for your online activities, without wasting money on tactics that don’t work  
  • Module 10 - Social Media Marketing For Letting Agents - your essential guide to making social media work for you, networking online and how to stand out as a progressive letting agent  
  • Module 11 - Your Facebook Ads Success Blueprint - taking your social media efforts to the next level: Facebook Ads is the cheapest form of advertising right now. Here’s how to utilise it to bring in the most cost-effective landlord leads, week-in; week-out.  
  • Module 12 - Your Ultimate Implementation Plan - how to make sure your Landlord Attraction Blueprint works not just now, but well into the future, giving you the best return on your time and money investment 


Here's what you'll discover in this dynamic 6 part online programme:

  • How to define and reach your PERFECT clients
  • The exact RESULTS to expect from your canvassing and direct mail 
  • How to DESIGN using images, colour and style to make your canvassing POP
  • Unique and proven TACTICS to give your canvassing a huge BOOST  
  • The EXACT steps you need to create a digital FUNNEL
  • Tools and resources to help you IMPLEMENT and make your canvassing a success - forever

A practical, step-by-step programme to help you get your direct mail and canvassing working for you to bring in new, quality vendor and landlord leads every time you send out a campaign. Delivered over 6 video modules, you can work through them at your own pace, with your team, and return to them as many times as you need to, enjoying lifetime access.

6 Practical step-by-step video training modules: 

  • Module 1 - Choose your Market - how to define your ideal client to make sure your marketing hits the right pain points for your best vendors and landlords  
  • Module 2 - Define your Objectives - if you can’t measure it, you won’t know how well your direct mail is working. Here’s how to make sure your objectives are clear and attainable  
  • Module 3 - Design your Campaign - time to get creative with your direct mail and canvassing campaigns, so they stand out visually and create an impact with your audience  
  • Module 4 - Tactics to Try - exciting and innovative ideas you may never have thought of!  
  • Module 5 - Create a Digital Funnel - how to tie in your direct mail and canvassing with your online marketing to create funnels that will bring in leads for your agency every single week  
  • Module 6 - Implement! - how to make sure your Canvassing that Converts investment is repaid by having a system that works just as well now as it will do next month and for years in the future.  

© Sam Ashdown