DIY Marketing Courses

Module 1: Create your Lead Magnet - a step-by-step process to help you create the best ‘subscriber briber’ for your agency to attract new, quality enquiries
Module 2: Publish your landing page - get a fantastic landing or ‘squeeze’ page published in minutes, to funnel your new enquiries
Module 3: Integrate your email service provider - a technical process, broken down into the exact steps you need to take to make sure every new prospect is added to your list automatically
Module 4: Write your autoresponder series - once you have your subscriber, you need to nurture that contact to make sure they come to you when they are ready to sell
Module 5: Drive traffic - modules 1-4 won’t work without anyone landing on your page, so this module takes you through the best ways of ensuring a steady flow of traffic to your page and into your funnel
Module 6: Implement! - the tools and resources you need to make sure that the previous steps are implemented so you create an evergreen marketing machine that will bring you in leads for years to come.

How to List Build For Profit – how to grow a prospect list of landlords in your local area through advanced online targeting and lead-generation processes
How to Nurture Lead Through Your Email Series – how to build trust and likability through email nurture sequences to instantly become the “go to” agent in your area
How to Turn Your Website Into a Lead Generation Machine – how to drive leads from your site by using “subscriber-bribers”
How to Implement a Content-First Marketing Strategy – the simple steps to attracting the right landlords through relevant content that matters to them
Offline Marketing – how to use offline marketing to compliment your online marketing in order to appear everywhere to your prospects
How you can use Social Media For Maximum Exposure – why 99% of letting agents are getting it wrong and how you can quickly win landlord attention through smart social media tactics
How To Create Your Ultimate Implementation Plan – let’s ensure that you have the right marketing plan to guarantee huge growth year on year.

Module 1 - Define Your Audience - exactly how to determine which clients are easier to target, and how to reach them
Module 2 - Create Your Lead Magnet - a step-by-step process to help you create the best ‘subscriber briber’ for your agency to attract new, quality landlord enquiries
Module 3 - Design Your Landing Page - get a fantastic landing or ‘squeeze’ page published in minutes, to funnel new landlords
Module 4 - List Building For Profit - your essential toolbox of marketing tactics to help you create an engaged list of new landlords
Module 5 - Your Lead Nurture Email Series - exactly how to communicate with your landlord enquiries to make sure they see you as their lettings expert, and don’t go anywhere else
Module 6 - Using An Online Valuation Tool - the tricks and tactics to get an online lettings valuation tool working for you to bring in new landlord leads without spending more than you need to
Module 7 - Turn Your Website Into A Lead Generation Machine - a full checklist to make sure you don’t put your new leads into a leaky bucket - or website!
Module 8 - How To Implement A Content First Marketing Strategy - the best strategy to help you stand out above your competitors, position you as an expert and make sure you’re the go-to agency in your area
Module 9 - Offline Marketing - How To Make It Work - get your offline marketing efforts working like a lever for your online activities, without wasting money on tactics that don’t work
Module 10 - Social Media Marketing For Letting Agents - your essential guide to making social media work for you, networking online and how to stand out as a progressive letting agent
Module 11 - Your Facebook Ads Success Blueprint - taking your social media efforts to the next level: Facebook Ads is the cheapest form of advertising right now. Here’s how to utilise it to bring in the most cost-effective landlord leads, week-in; week-out.
Module 12 - Your Ultimate Implementation Plan - how to make sure your Landlord Attraction Blueprint works not just now, but well into the future, giving you the best return on your time and money investment

Module 1 - Choose your Market - how to define your ideal client to make sure your marketing hits the right pain points for your best vendors and landlords
Module 2 - Define your Objectives - if you can’t measure it, you won’t know how well your direct mail is working. Here’s how to make sure your objectives are clear and attainable
Module 3 - Design your Campaign - time to get creative with your direct mail and canvassing campaigns, so they stand out visually and create an impact with your audience
Module 4 - Tactics to Try - exciting and innovative ideas you may never have thought of!
Module 5 - Create a Digital Funnel - how to tie in your direct mail and canvassing with your online marketing to create funnels that will bring in leads for your agency every single week
Module 6 - Implement! - how to make sure your Canvassing that Converts investment is repaid by having a system that works just as well now as it will do next month and for years in the future.

D I Y

M A R K E T I N G

C O U R S E S

THE ULTIMATE MARKETING TOOLKIT FOR ESTATE AGENTS

In this unique 6 part training programme you'll learn:

6 Action-focused video training modules:

THE LANDLORD ATTRACTION BLUEPRINT

Would You Like To Attract A Predictable & Consistent Flow of Landlords, Through Sophisticated Automated Online Marketing?

Your Landlord Attraction Blueprint is made up of 12 action-focused training modules that will show you exactly:

12 Landlord-focused video training modules:

CANVASSING THAT CONVERTS

Here's what you'll discover in this dynamic 6 part online programme:

6 Practical step-by-step video training modules: