Our marketing funnels work so well for us, we now have several, for different types of sellers. Almost everyone we go to see has had several touchpoints with our marketing funnels. They are an integral part of our marketing, and a big part of our success in generating almost £500k in instructed fees in our first 12 months.
It’s time to stop sending out leaflets that people don’t want, and paying for expensive print advertising that people don’t read.
Without a lead-generating digital marketing funnel, you’re creating each marketing campaign from scratch. What you need is a ‘set it and forget it’ funnel like ours, so you can get on with the business of listing and selling houses. As the agency owner, you should be focusing on the profitability and growth of your agency – not how many leaflets to send out this month.
1. Ignore the above and carry on as before. After all, you’re doing ‘ok’, right? Who’s worried about Purplebricks anyway….
2. DIY – figure out how to create the four steps to implement your own marketing funnel. Just don’t waste a ton of time and cash in the process.
3. The smart choice – let us create your funnel for you. Here’s why:
The Complete Content Conversion Funnel
1. Subscriber briber (digital asset) - guide or checklist –customised for you and your brand
2. Landing page designed and published – on our platform if you need it
3. Nurture emails x 6 to automate your marketing funnel
4. Pillar blog post – 900 word article for use online and in print
5. Facebook Live script – in case you love video, like I do
6. Promotional tip graphics x 3 – some fancy designed images to promote your funnel
7. LinkedIn article artwork – plus instructions on how to publish (not post) free on LinkedIn
8. Facebook cover art – we can add this for you if you’re a real technophobe
9. Twitter cover art - ditto
10. Sting – clever brand animation for you to keep
11. Walkthrough call – so you can ask lots of questions
12. All delivered to you ready to use within 30 days
1. Viewings
2. Choosing an estate agent
3. Preparing your home for sale
4. Downsizing
5. General e.g. The Ultimate Guide to Selling Your Home in Bath" (Or choose your own for an additional fee.)
Optional extras:
Facebook Ads - a series of Facebook ads set up for you and run for 30 days - £347
Plus a handover call so you know what you’re doing - £347
Your choice of funnel theme – choose your own, and we’ll create it from scratch for just £497 extra
(Note: all fees are subject to vat)
The average agency owner I speak to is putting in at least 10 hours a week on leafleting, designing print adverts, prospecting calls and trying to figure out social media. And what’s really frustrating, is that not only are you spending all this time every week, but you have nothing of substance to show for it.
Think about that for a minute: no more prospecting; no more leafleting. Instead of your team just sitting round waiting for leads, imagine if you could get them through more doors effortlessly, using a marketing funnel that will work for you for perhaps years to come.
Imagine having those 10 hours a week back - for the rest of your career - what could you do with all that time?
The Complete Content Conversion Funnel works for every size and type of agency, from Paisley to Portsmouth; Barnsley to Bath. We’ve even created and implemented a marketing funnel for a real estate client in Chicago.
I’ve been perfecting marketing funnels for a decade, so that you don’t have to. I’ve designed them to be ‘evergreen’, meaning you can pretty much set it and forget it. In fact, my system I created and put in place five years ago still works for me today, and brings in new leads every week; and I haven’t touched it since I created it. (Note to self – check it asap.)
Q. We have three branches; can we use the funnel across all three? A. The Funnel will be linked to just one Facebook page, or we can offer you a discount on all three.
Q. Is it exclusive content? A. Whilst we’ll add your branding to your Funnel to make it look like you created it, the content itself is not unique. If you’d like a quote for us to create a unique funnel for you, drop me a line
Q. Will my competitors be able to buy the same funnel? A. You have exclusive use of this content in your competitive area for a period of 12 months from start date.(Date of payment)
Q. How come you’re so great at this marketing stuff? A. I read. All the time. Literally, like 2 books on marketing each week. And I know some even more fantastic experts whose brains I pick regularly.
Click the button to tell me a bit about your agency and let’s have a chat to make sure it’s a good fit for you before you commit.
Can’t wait to hear from you! Sam
© 2018